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Many Americans still rely on old-fashioned supplements,
even as better, targeted options gain ground.
Multivitamins have been popular since WWII, when they were rolled out to fight malnutrition. Today, roughly 1 in 3
Americans still take them. And while these all-in-one pills can help fill nutrition gaps, too many people misunderstand
them, assuming they’ll address specific health concerns they were never intended to fix.
In a recent poll of 1,000 U.S. adults over 35, more than half reported using a multivitamin to address a specific health issue:
to support
their immunity
to have
more energy
to maintain a
healthy weight
to support a
good night’s sleep
to maintain a
healthy stress level
to maintain
hormone balance
This misconception means millions of Americans are taking a supplement that, by itself, is unlikely to address their
health needs—even when better options are available.
Recent innovations in tech and nutrition science have given rise to a new, powerful solution:
personalized nutrition. Persona is a leader in this field. Here’s how it works:
Persona’s 5-minute questionnaire looks at everything that makes you unique—your age,
physiology, health goals, even your medications—to create a detailed wellness profile.
In just seconds, Persona’s doctor-designed algorithm builds a daily
supplement plan tailored to your needs.
With a monthly subscription, you get high-quality daily supplement
packs delivered to your door—and access to one-on-one coaching from
Persona’s nutritionists.
Personalized vitamin packs let you address specific health needs in a way multivitamins alone never could.
Courtney Jackson, MPH, CN, Persona’s Director of Nutrition Research, offers some examples:
EnergyFermented ginseng or adaptogenic cordyceps can be added to a daily pack to support your body’s energy.
SleepL-Theanine, hops extract, and melatonin support your body’s natural rhythms to help you fall asleep and stay asleep.
ImmunitySupplements like quercetin, garlic, or even additional vitamin D can help support your natural defenses.
StressNatural, calming nutrients like ashwagandha, DHA, or CBD can be helpful when you’re trying to manage stress.
With custom nutrients and one-on-one expert advice, Persona is a whole-you
wellness solution. Feel good. Find your energy. Take the first step today.
Proud member of 
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. As with any dietary supplement, you should advise your healthcare practitioner of the use of this product.
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