Our experts take the guesswork out of vitamins.

Backed by science. Driven by results. Personalized for you.

It is our goal to bring health and wellness for people each and every day. That’s why we provide therapeutic levels of the finest supplements available based on the expertise of our medical advisory board, nutritionists, and thousands of research studies.

Our Chief Medical Officer

– Michael Roizen, MD

Why I joined Persona

“I wanted my patients to be able to receive advice relating to nutrition, vitamins, and supplements...personalized in a way that encouraged convenient usage.”

How I got into medicine

“I was 9 years old and was sick as a dog. Our pediatrician visited my home one afternoon and gave me a shot. Four hours later I started feeling much better. It was that day, I decided I wanted to help people and become a doctor.”

My favorite supplements

Michael Roizen Photo

Noteworthy Accomplishments

  • 40 years experience as a medical doctor
  • Chief Wellness Officer at the Cleveland Clinic
  • Chief Medical Consultant to the Dr. Oz Show
  • Author of 4 New York Times #1 bestsellers

Our Medical Advisory Board

Ready to take the next step?

Your journey to a better you starts now! All it takes is 5 minutes and you’ll get personalized, dietitian-backed supplement program delivered to your door.

Take the assessment

Connect with one of our nutritionists.

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